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We heard the inspiring Meredith Sinclair speak about The Genius of Play, a national movement to raise awareness of play’s vital role in child development, at the inaugural Play Fair at Toy Fair 2016. Meredith is an educator, monthly columnist for Chicago Parent Magazine, and the creator of the popular website MeredithPlays.com. She is a regular Family Lifestyle contributor to the Today Show and Fox and Friends, and has appeared on The Steve Harvey Show and The Meredith Vieira Show. Meredith’s first book “Well Played” will be published by Harper Collins in June 2016. Meredith spoke to us about the  The Genius of Play movement, speaking to play’s vital role in raising happier, healthier and more successful kids.

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“The Genius of Play is excited to be sharing the magic of play and how important it is in the lives of kids at the inaugural Play Fair,” said Anna Yudina, TIA Director of Marketing Communications. “The meet and greet with Meredith will be a great addition to Play Fair. Special activities and surprises will be presented at the Genius of Play booth, where parents and kids can learn about the developmental benefits of play and get fun play ideas to take home with them.”

Play Fair welcomed attendees for the first time at New York City’s Javits Center North on February 13 and 14, 2016. The inaugural event was hosted by the Toy Industry Association (TIA) and LeftField Media, will offer an immersive, experience-rich event for children, parents, families, and teenage and adult collectors. With hands-on exhibits, awe-inspiring displays, dozens of toy and entertainment brands, and never-before-seen exclusives, attendees can feel, touch, and take home their favorite toys and games — and be the first to glimpse the toys of tomorrow. 

About The Genius of Play:

The Genius of Play is a national movement to raise awareness of play’s vital role in child development, spearheaded by the Toy Industry Association. Deeply rooted in research and facts, the Genius of Play is a leading resource on the physical, cognitive, social and emotional benefits of play that serve children throughout their lives. The Genius of Play enables today’s busy parents and caretakers to use the power of play to help raise a happier, healthier, and more successful next generation. Visit www.TheGeniusOfPlay.org for easily accessible play ideas and tips, expert advice and other play resources. It’s Not Just Play!