Mark this one under shopping for a very worthy cause – Maclaren recently started working with Tracy Seckler, founder of an organization called Charley’s Fund.
Charley’s Fund raises money for researchers who have the best shot at developing a treatment or cure for Duchenne Muscular Dystrophy (DMD). The organization’s goal is to cure DMD in time to save Charley Seckler’s (the organizations namesake) life and the lives of thousands of boys like him. DMD is the most common fatal genetic disorder to affect children around the world. Children with DMD cannot produce dystrophin, a protein necessary for muscle strength and function. As a result, every skeletal muscle in the body deteriorates. Although Duchenne is the most common fatal genetic disorder to affect children, there is no cure.
Maclaren learned of this illness – which is commonly diagnosed when in boys only around the ages of 1 to 3 years – last year and they want to bring awareness of this disorder AND raise money to find a cure. So they created Charley’s Fund “I Believe” Triumph buggy. The stroller will retail for $195 (and will include a special “I Believe” Universal Organizer and raincover) and all proceeds from the sale will be donated directly to Charley’s Fund to support research to find a cure for Duchenne Muscular Dystrophy.
The stroller is available exclusively in Maclaren’s Online Store at the moment – http://www.shopmaclarenbaby.com/charleys-fund-i-believe-buggy/
Want to know more about Duchenne Muscular Dystrophy? Go here http://charleysfund.org/
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